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Social Media Campaigns

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I had an amazing opportunity to handle a media campaign for the UCM Marching Band fall of 2024. I tried to keep a general theme of school colors and associating real photos of the current band.

UCM Bands
Instagram

UCM Bands
Post Example

This was my personal favorite post I created for the account. I, once again, used school colors and real photos. I did try to use a good amount of contrast in font but still try to keep it consistent and coherent.

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I also had a chance to run the TikTok alongside the Instagram. I used this as a chance to still advertise the band but on a sillier side. There's mix of goofy videos following trends, video compilations of performances, and photo series.

UCM Bands
Tiktok

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UCM Bands
Tiktok Post

Linked is a video I made for the account.  It features performance content in a cool and aesthetic way. I wanted to provide a way for existing students to be proud of what they put on and for prospective students to see what the band can be like.

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